Resume
Work
Experience
2023 - Present
Quill / Staples
Creative Director
Creative Director at Quill’s internal agency, overseeing a team of over 6 full-time and contract creatives. Championed the evolution of branding and brand voice, as well as the development of various sales events and loyalty programs. Established brand strategy and marketing campaigns while directing the production of narrative-driven awareness campaign video ads. Collaborated closely with marketing, promotions, sales, and merchandising teams to ensure cohesive brand messaging and engagement.
2019 - 2023
New Engen
Associate Creative Director
Worked in close collaboration with brands such as BET+, Skyn, Yankee Candle, Milk Bar, Speedo, Corkcicle, Google, Gillette, and others to develop effective marketing strategies and creative content for online channels. Executed design, motion graphics, and HTML5 banner development. Acquired in-depth knowledge of performance marketing on social platforms and implemented strategies to optimize creative through comprehensive testing and iteration. Managed and trained a team of motion designers to elevate the standard of creative output.
2021-2022
Newhouse
Director of Production
In collaboration with the Chief Creative Officer and other department heads, I developed and standardized processes for an all-remote creative team. Oversaw all creative projects and pitches, while managing timelines and budgets. Led the management of the creative team, including talent recruitment, art direction, scope and quality management, and asset oversight. Worked with clients such as Universal Discovery+ and Hi-YAH to ensure alignment with creative vision. Maintained all team messaging and management tools to enhance communication and workflow efficiency.
2014-2019
Brigade Marketing
Creative Technology Lead/Developer
Managed the creative team’s workflow and collaborated closely with designers to enhance the quality of their work while ensuring compliance with platform specifications. Maintained Brigade’s websites and developed web tools for presenting creative HTML5 and video content. Established a company-wide naming convention to efficiently organize large volumes of creative assets. As a developer, I conceptualized, designed, and developed video-heavy HTML5 ads, social media videos, website takeovers, and websites for feature films, working with major clients such as Universal, Sony Pictures, Disney, Lionsgate, A24, Warner Bros., Paramount, Fox, Focus, and Searchlight.
2009-2014
Leo Burnett
Creative Technologist/Sr. Motion Designer
Contributed to the Leo Burnett Interactive display team, collaborating with various accounts to conceptualize and create rich media campaigns, apps, videos, websites, and prototypes. Engaged with ad-serving companies to design custom ad experiences. Developed tools and naming conventions for effective asset storage and archiving. Partnered with the development team to design and create a dynamic preview tool for clients and external teams, featuring an admin-facing component for team members and project managers. Conducted research on new display ad technologies and platforms while working with clients such as P&G, Intel, Samsung, Allstate, ProPlan, Coca Cola, Invesco, and more.
2006-2009
Razorfish/Microsoft
Interface Designer
Concepted, designed and developed sites, prototypes, videos and digital advertising for all Kraft and Post brands. Created and trained producer roles for display media development. Created and maintained HTML sites and games for “Postopia,” a Flash-based gaming destination for kids. Trained team members in media production, optimization and delivery.
Education
1997-2001
The School of the Art Institute of Chicago | BFA
Focus in Visual Communications, New Media Design, Digital Video and Art & Tech.
Skills
& Expertise
Creative Development
Integrated Marketing
Marketing Campaign Strategies
Graphic Design
Branding & Identity
Digital Strategy
Social Media Marketing
Marketing Strategy
Performance Marketing
Display ad Production2D Animation
Motion Design
HTML5 Development